Essays about: "Outdoor industry"

Showing result 1 - 5 of 77 essays containing the words Outdoor industry.

1. 1. Creating the world's most sustainable and attractive travel destination. A content analysis of sustainable place brand identities in Southern Sweden

   University essay from Institutionen för tillämpad informationsteknologi

   Author : Douglas Berglund; Katherine Driscoll; [2023-11-22]
   Keywords : place brand identity; place branding; sustainability; content analysis;

   Abstract : This study examines how the place brand identities of seven Destination Management Organisations (DMOs) in southern Sweden guide their sustainable tourism communication. With the importance of sustainability becoming clear, interest in sustainable place branding is growing rapidly in scholarly and professional contexts. READ MORE

3. 2. Robotic Lawnmowers and Professional Golf Customers; Navigating Expectations for a Hole-in-One Experience : An exploratory case study that aims to establish the expectations in the customer purchase journey of robotizing a golf course to guide providers' strategic decisions

   University essay from Jönköping University/Internationella Handelshögskolan

   Author : Ebba Lövström; Emma Abrahamsson; [2023]
   Keywords : Robotic Lawnmower; Customer Experience; Customer Motivation; Customer Purchase Journey; Customer Satisfaction; Business-to-Business;

   Abstract : Background: Robotic lawnmowers are autonomous outdoor mobile robots designed to mow the lawn autonomously. The robotic lawnmower market is rapidly growing and constantly developing. READ MORE

4. 3. Increasing ecosystem services at an industrial area : A study applied to Rönnskärsverken

   University essay from KTH/Hållbar utveckling, miljövetenskap och teknik

   Author : Lisa Larsson; Petra Ljunggren; [2023]
   Keywords : Green areas; Biodiversity; Environmental regulation; Nature Based Solutions; Stormwater management;

   Abstract : What are ecosystem services, what are the possibilities to use them as a solution to remediate environmental problems, and how can they be increased in an industrial area such as Rönnskärsverken? The aim of this master thesis was to investigate the potential and the incentive for increasing ecosystem services in Rönnskärsverken’s industrial area through green areas and nature based stormwater management solutions on the site.  Ecosystem services is a concept that was put on the political agenda in the UN in 2005 in order to create a common definition and valuation to raise awareness of the values that nature provides to human beings. READ MORE

5. 4. Consuming nature : Toward Transformational Sustainability in Swedish outdoor brands

   University essay from Uppsala universitet/Institutionen för arkeologi och antik historia

   Author : Klara Wellén; [2022]
   Keywords : Consumer culture; friluftsliv; outdoor sector; communications; Transformational Sustainability;

   Abstract : The accelerated cycle of production and consumption has had tremendous environmental consequences since the 20th century. Corporate interest needed a society of over-consumption, creating the take-make-waste linear systems as we know it. READ MORE

6. 5. Relationship Marketing and Sustainable Development : A Qualitative Case Study to Explore the Role of Relationship Marketing

   University essay from Karlstads universitet/Handelshögskolan (from 2013)

   Author : Andersson Dustin; Gage Onel; [2022]
   Keywords : Relationship marketing; sustainable development; co-creation; stakeholder perspective; triple bottom line;

   Abstract : Humanity as for now is living in the future and sustainability issues are the daily challenges for the planet, and not a future problem any longer. The trend for sustainable development is pointing in the wrong direction and the pressure on natural resources is increasing. READ MORE