Essays about: "PRIMARY MARKET"

Showing result 1 - 5 of 721 essays containing the words PRIMARY MARKET.

  1. 1. Value Creation in the Banking Industry - A comparative case study of how value is proposed by two Swedish banks from a S-D logic perspective

    University essay from Göteborgs universitet/Graduate School

    Author : Alexandra Kjöllerström; Beatrice Sörby; [2020-07-23]
    Keywords : Service Dominant Logic; Retail Banking; Value Proposition; Co-creation of Value; Service Innovation; Digitalization;

    Abstract : This study examines how two banks with different digital strategies and customer interactionapproaches propose value propositions. Digitalization is reshaping industrial fundamentals aswell as leading to changes in the value proposition of companies’ business models. READ MORE

  2. 2. Challenging Traditional Growth Strategies - An exploratory single case study on how Forza Football designs user involvement growth strategies to enable viral growth

    University essay from Göteborgs universitet/Graduate School

    Author : Carl Larsson; Johan Horn; [2020-07-23]
    Keywords : Crowdsourcing; Open innovation; User innovation; Network effect; Value cocreation; Virality; Viral growth;

    Abstract : Background and Purpose: In order to stay competitive in a rapidly changing businessenvironment, the question of growth is perceived to be an essential issue of survival andentrepreneurial behavior. Traditionally, strategies related to growth have mostly been related toexpenses on marketing or acquisitions of smaller competitors. READ MORE

  3. 3. Comprehending the concept of AML risk management: From ostrich policy to number one priority

    University essay from Göteborgs universitet/Graduate School

    Author : Viktor Löfgren; Anton Melkersson; [2020-07-01]
    Keywords : AML; Governance; Competing logics; Risk management; AML regulation; Nordic bank scandal;

    Abstract : MSc in Accounting and Financial Management.... READ MORE

  4. 4. Suicide and Primary Health Care in Swedish Regions - Do Increasing Number of Healthcare Centres Prevent Suicides?

    University essay from Göteborgs universitet/Institutionen för nationalekonomi med statistik

    Author : Simon Dyberg; Karl Griphammar; [2020-02-10]
    Keywords : ;

    Abstract : Suicide is a public health concern in Sweden and suicide preventive work is being made in many areas. This study aims to examine the relationship between suicide rates and primary health care. READ MORE

  5. 5. Challenges of Achieving a Green Future and Financial Security - A Multiple Case Study of Swedish Pension Firms' Green Bond Assessment Processes

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : My Ewrelius Ryde; Josefina Röckert; [2020]
    Keywords : Green bonds; ESG Assessment; Conventional Bond Assessment; Socially Responsible Investing; Institutional Logics; Pension Firms; Business and Economics;

    Abstract : Deriving from an increased awareness of the devastating effects of global warming consequences, the interest for green bonds is growing at an explosive pace. However, researchers and practitioners have raised concerns about the challenges of assessing green bonds. READ MORE