Essays about: "Pamela Holler Sotomayor"

Found 2 essays containing the words Pamela Holler Sotomayor.

1. 1. Opening the gates to Sweden : A case study of the development of a marketing project for a non-profit association

   University essay from Handelshögskolan vid Umeå universitet

   Author : Pamela Holler Sotomayor; [2009]
   Keywords : marketing non-profits;

   Abstract : In today’s competitive business world, marketing is no longer considered a radical approach for the needs of public and non-profit organizations. The change in organizational need has led to rapidly broadened and deepened applications and marketing is nowadays seen as a management tool forsuccess. READ MORE

3. 2. A giant called globalization is knocking at my humble door

   University essay from Handelshögskolan vid Umeå universitet

   Author : Pamela Holler Sotomayor; [2007]
   Keywords : International trade;

   Abstract : International trade is connecting the world’s frontiers. Economic growth is being achieved by opening up to exterior markets and many countries are nowadays unified by bilateral and multilateral agreements which enable the global market to conduct a freer trade without restrictions. READ MORE