Essays about: "Patrick McGonagle"

Found 1 essay containing the words Patrick McGonagle.

1. 1. Business Relationship Management : An In-depth study into the Business Relationships of the Construction Industry

   University essay from IHH, Företagsekonomi

   Author : Michael Stafford; Emelie Domeij; Patrick McGonagle; [2011]
   Keywords : Business Relationship Management; partnering; trust; relationship commitment; interdependencies; construction; supply chain management; e-commerce; e-business; relationship marketing; Stafford model;

   Abstract : This paper is an in-depth study of business relationships in the Swedish construction industry and how e-commerce applications have affected the matter.  E-commerce applications are being used by all types of industries, while the construction industry lags behind and is currently in the process of implementing such type of systems. READ MORE