Essays about: "Periklis Tsikizas"

Found 1 essay containing the words Periklis Tsikizas.

  1. 1. The Use of Social Media as Communication Channels in Nation Branding and New Public Diplomacy Acts : A study on the "Up Greek Tourism" project in contemporary Greece

    University essay from Medier och kommunikation

    Author : Periklis Tsikizas; [2013]
    Keywords : Nation branding; new public diplomacy; new media; social media; Discourse analysis; semiotics; content analysis; Up Greek Tourism;

    Abstract : This thesis, as part of the one-year Master Programme in Social Science with specialization in Digital media, has taken up the concepts of nation branding and new public diplomacy and examined them from the perspective of the role that new, digital or even innovative – as some may call them – media play within them. It consists of five (5) chapters and is a little less than sixty (60) pages long. READ MORE