Essays about: "Pooriphong Nilcham"
Found 1 essay containing the words Pooriphong Nilcham.
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1. Consumer Attitudes towards Subliminal Advertising : Focus on the Use of Product Placement
University essay from Karlstads universitet/Avdelningen för företagsekonomiAbstract : This thesis is a study about subliminal messages and consumer attitudes towards the use of product placement as subliminal advertising and their behaviors afterwards. The effects of subliminal advertising have been ambiguous and controversial for a long time. READ MORE
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