Essays about: "Pr techniques"
Showing result 1 - 5 of 6 essays containing the words Pr techniques.
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1. The Impact Of High Fashion PR In The Creation Of A Fashion Editorial Image
University essay from Lunds universitet/Avdelningen för modevetenskapAbstract : Brand owners protect their brands by setting policies through their public relations departments. The PR policies control how magazines communicate their brands to the public. This study examines the aesthetical values and impact of a brand owner’s public relations policies on fashion editorial images. READ MORE
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2. Unmanned Aerial Vehicles and remote sensing in search and rescue missions in Sweden
University essay from KTH/Fastigheter och byggandeAbstract : This paper gives a thοrοugh lοοk in the use οf Unmanned Aerial Vehicles (UAV) in search and rescue missiοns. The οbjective is tο identify, thrοugh a literature review, all types οf UAV, the available remοte sensοrs that can be mοunted in a UAV and what type οf data each sensοr prοvides, the methοdοlοgy οn flight planning and what is the regulatοry framewοrk, guidelines and limitatiοns, οf UAV flight in sοme οf the biggest cοuntries wοrldwide and in specific fοr the Eurοpean Uniοn and Sweden. READ MORE
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3. Best practice or PR strategy? : Integrated reports as impression management in a Swedish mining company
University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälleAbstract : Environmental and social problems are often connected to the mining industry. Hence, there is a history of conflicts between industry actors and stakeholders such as non-governmental organizations, regional politicians, environmental authorities, academics, community researchers, tourism industry and indigenous people. READ MORE
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4. The State of the Art in PR Evaluation
University essay from Lunds universitet/Institutionen för strategisk kommunikationAbstract : As the boundaries between different communication disciplines blur, PR experts are forced to operate in increasingly competitive business environments. They are pressured to prove the usefulness of their activities in measurable terms. READ MORE
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5. Using the potential of the blog - A comparison of techniques in Swedish political
University essay from IT-universitetet i Göteborg/Tillämpad informationsteknologiAbstract : As the use of Internet and social media increases, the Swedish politicians not only use the traditional media but also blogs as a way to reach out with their political message. The research objective of this thesis is to answer in what extent the media and blogging techniques are used in Swedish political blogs, and how the use differs demographically and politically. READ MORE