Essays about: "Praveen Adari"

Found 1 essay containing the words Praveen Adari.

  1. 1. Frugal Innovation in Smaller Firms in the West : "How do smaller firms in theWest use Frugal Innovationwhich in its nature best suitedfor emerging markets, havingno subsidiaries in the localmarkets essential to developfrugal solutions for those emerging markets?"

    University essay from Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap

    Author : Praveen Adari; Ganesh Lakshmipathy; [2015]
    Keywords : Frugal Innovation; Small firms; Innovation strategy; Western markets; emerging markets; Affordability; emerging market innovation; frugal strategy;

    Abstract : Although researchers during the last 5 years have been doing a lot of study onemerging market innovations, and of which Frugal Innovation had its special place. They haveparticularly concentrated on this innovation type on how it re-emerged in the emergingcountries especially India and China and gave it new theoretical definition and a framework. READ MORE