Essays about: "Premium Retail Brands in the Food Retail Industry - A Customer Based Study of ICA Selection"
Found 1 essay containing the words Premium Retail Brands in the Food Retail Industry - A Customer Based Study of ICA Selection.
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1. Premium Retail Brands in the Food Retail Industry : A Customer Based Study of ICA Selection
University essay from Handelshögskolan vid Umeå universitetAbstract : This study concerns retail brands in the food retail industry and focuses on premium products. The research is investigating how ICA can best use premium products to increase their profitability. READ MORE
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