Essays about: "Pricing Strategy"

Showing result 21 - 25 of 196 essays containing the words Pricing Strategy.

  1. 21. Techno economic assessment of CCUS for a biogas facility in Sweden : Evaluating the economic feasibility for three CCUS concepts

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Tobias Johansson; Markus Knutsson; [2022]
    Keywords : CCS; CCU; CCUS; Biogas; Biologic methanation; Negative emissions; TEA; Techno economic assessment.;

    Abstract : Many countries strengthen their commitments to reduce greenhouse gas emissions to limit climate change and meet the Paris Agreement (Masson-Delmotte et al., 2019). Commitments include achieving net-zero emissions or in some cases even negative emissions (Government offices of Sweden, 2020a; United Nations, 2021a). READ MORE

  2. 22. The potential of an Electric Road System from a value perspective : A case study in a Swedish municipality

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Camilla Dehlin; Emil Vik; [2022]
    Keywords : Electric Road System; ERS; municipality; business model; value; co-development partnerships; electrification; Elvägssystem; elvägar; kommun; affärsmodell; värde; elektrifiering;

    Abstract : Electric Road System is an emerging infrastructure with potential of accelerating the transition towards electric vehicles. At the same time, Swedish municipalities are showing difficulties in electrifying their vehicle fleets. READ MORE

  3. 23. Digital Marketing Strategies for Startups in the Fitness Industry : A research paper providing a clear picture of how startups in the fitness industry should allocate their resources to achieve the most output

    University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Author : Samuel Andersson; Albin Lundgren; Emma Berg; [2022]
    Keywords : ;

    Abstract : Date:   2022-06-02 Level:   Bachelor Thesis in Business Administration, 15cr Institution:  School of Business, Society, and Engineering, Mälardalen University Authors:  Samuel Andersson Emma Berg Albin Lundgren    99/09/15  99/08/12 99/04/03 Title:   Digital Marketing Strategies for Startups in the Fitness Industry Supervisor:  Ali Farashah  Keywords: Digital Marketing, Startups, Physical Fitness, Social Media, Big Data Research Question: What digital marketing strategies do startups in the fitness industry implement to position their brand to targeted customers in the absence of big data? Purpose:  This study aims to provide fitness startups with information to reach their target customers without the use of big data, as well as which marketing strategy is the most effective for a startup.  Method: The approach of this study was a qualitative approach. READ MORE

  4. 24. The cornerstone of EU climate policy: does it impact innovation? Long-term evidence from the Swedish Pulp and Paper Industry

    University essay from Lunds universitet/Ekonomisk-historiska institutionen

    Author : Simon Wiklander; [2022]
    Keywords : Environmental Policy; Carbon Pricing; Emissions Trading System; Hicks Induced Innovation Hypothesis; Emissions Reduction; Pulp and Paper Industry; Social Sciences;

    Abstract : The EU Emissions Trading System (ETS) is a cornerstone of the union’s strategy to mitigate climate change and innovation is integral to emissions reduction, as well as an aim of the policy. To study if the EU ETS is associated with increased innovation, the Swedish Pulp and Paper Industry (PPI) poses an interesting case. READ MORE

  5. 25. The Influence of Market Dynamics on Business-to-Business Platform Service Pricing : A Case Study in the Spirits Industry

    University essay from Uppsala universitet/Industriell teknik

    Author : Andreas Nygren Ålander; Vilhelm Simoni; [2022]
    Keywords : business model; digital service; platform service; two-sided platform; multi-sided platform; pricing strategy; business-to-business; platform strategy; network effect; market dynamics;

    Abstract : Digitization of business has evolved business strategies and models. Companies have found new ways of value creation and consequently innovated monetization. A prominent area where this can be seen is within platform services, which lacks business-to-business research. Knowledge contribution in this area is therefore warranted. READ MORE