Essays about: "Private Label Strategy"

Showing result 1 - 5 of 9 essays containing the words Private Label Strategy.

1. 1. Private label effect on small producer business development : a multiple-case study from a producer perspective

   University essay from SLU/Dept. of Forest Economics

   Author : Emelie Lundberg; [2023]
   Keywords : Business strategy; food producer; food retail; power and dependency; primary producers Swedish University;

   Abstract : There is an unstable environment surrounding us today with varying interest rates, increased commodity and energy prices. With price increases in many areas at the same time there has been a successively decrease in people’s private budget. With less money to spend, the hunt for low-price products in food retail has increased. READ MORE

3. 2. The Mission of Private Labels: Towards a Better Understanding on Retail Usage of Private Labels in the Context of Sustainability

   University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

   Author : Antony Bruggink; Tigran Mooradian; [2021]
   Keywords : Sustainability Strategy; Grocery Food Retail; CSR; Motivational Drivers; Private Label Strategy;

   Abstract : The grocery retail industry has a substantial impact on a more sustainable food production and consumption system. With its gatekeeper position between consumers and manufacturers, retailers have the ability to encourage sustainable consumption and enforce measures up the food value chain - and face pressure to do so. READ MORE

4. 3. Private Labels and Generation Dislo(Y)al - The impact of private labels on store loyalty within the Swedish grocery retail industry

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Petrea Godderidge; Nicole Johansson; Lina Larsson; [2016]
   Keywords : Generation Y; store loyalty; private labels; grocery retailer; quantitative research method; marketing; Business and Economics;

   Abstract : Course: FEKN90, Degree project for Master of Science in Business and Economics (30 ECTS) Authors: Petrea Godderidge, Nicole Johansson and Lina Larsson Supervisor: Annette Cerne Key words: Generation Y, store loyalty, private labels, grocery retailer Purpose: The purpose of this thesis is to investigate what impact private labels, in relation to other store loyalty driving factors within the Swedish grocery retail industry, have on consumers within Generation Y’s store loyalty. Methodology: This study has a quantitative research strategy with a deductive research approach. READ MORE

5. 4. Incorporating a total cost perspective intothe purchasing strategy : A case study of amedium sized retail compan

   University essay from KTH/Industriell Management

   Author : MARCUS EKSTRÖM; CAROLINA FAHNEHJELM; [2016]
   Keywords : purchasing strategy; total cost; supply chain management; replenishment; information sharing;

   Abstract : The retail industry is today characterized by downward price pressure, and the increasedcompetition in the industry has led to pressure on profit margins. Purchasing and supply chainmanagement have become areas of increased strategic importance and play a crucial role inthe business performance. READ MORE

6. 5. How do private labels affect innovation in the food industry?

   University essay from SLU/Dept. of Food Science

   Author : Sofia Glimvall; [2015]
   Keywords : private labels; national brands; competition; consumers; innovation; innovation effect;

   Abstract : There is a growing interest in private label products in the food industry and it has become an important strategy for food retailers to own and manage their own private label brands. Private labels have become a more popular topic to investigate, although so far, not much attention has been given towards the potential impacts private labels have on innovation. READ MORE