Essays about: "Private Label"
Showing result 1 - 5 of 57 essays containing the words Private Label.
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1. The Great Brand Debate: An Analysis of Consumer Perceptions for Private Labels and National Brands Across Product Categories
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Title: The Great Brand Debate: An Analysis of Consumer Perceptions for Private Labels and National Brands Across Product Categories Date of the Seminar: 2nd June 2023 Course: BUSN39 – Degree in Global Marketing – Master Lever Authors: Camille Buob and Sebastian Franzén Supervisor: Burak Tunca Keywords: Product Category, Brand Type, Private Labels, National Brands, Consumer Perceptions Thesis Purpose: The aims of the thesis were (1) to investigate the effect of product categories on the perceptions of relative price, quality, risk, and value and (2) to test a moderation effect of brand types (Private Label or National Brand) on the relationships between the product category and the different perceptions. Methodology: A study was conducted with four different products that were representative of two different product categories - food and household, and within each product category different types of brands were selected - private label and national brand. READ MORE
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2. Federated Self-supervised Learning in Computer Vision
University essay from Uppsala universitet/Institutionen för informationsteknologiAbstract : With an ever-increasing amount of available image data, self-supervised learning (SSL) circumvents the necessity for annotations in traditional supervised learning methods. SSL methods such as SimSiam have shown excellent results on popular benchmark datasets, even outperforming supervised methods. READ MORE
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3. Private label effect on small producer business development : a multiple-case study from a producer perspective
University essay from SLU/Dept. of Forest EconomicsAbstract : There is an unstable environment surrounding us today with varying interest rates, increased commodity and energy prices. With price increases in many areas at the same time there has been a successively decrease in people’s private budget. With less money to spend, the hunt for low-price products in food retail has increased. READ MORE
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4. The Connection between a Multitier Private Label Portfolio and Retailer Brand Image: Investigating Consumer Perceptions
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Thesis Purpose: This thesis aims to understand how a multitier private label portfolio is linked to the retailer brand image from a consumer perspective by using a case study of the Swedish grocery retailer ICA. Furthermore, we aim to comprehend the connection of the contained private labels in a multitier private label to the retailer brand image. READ MORE
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5. Federated Learning for Natural Language Processing using Transformers
University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)Abstract : The use of Machine Learning (ML) in business has increased significantly over the past years. Creating high quality and robust models requires a lot of data, which is at times infeasible to obtain. As more people are becoming concerned about their data being misused, data privacy is increasingly strengthened. READ MORE