Essays about: "Product Orientation"

Showing result 1 - 5 of 101 essays containing the words Product Orientation.

  1. 1. Integration of Service-Oriented Embedded Systems with External Systems in Software Product Lines

    University essay from Blekinge Tekniska Högskola/Institutionen för programvaruteknik

    Author : Nils Johansson; [2024]
    Keywords : software architecture; software product lines; integration of systems;

    Abstract : Developing software for complicated systems is often done by collaboration and consists of deliverables by a multitude of organisations. The deliverables can range from smaller devices and commercial-off-the-shelf software components, to larger systems. READ MORE

  2. 2. Brand Loyalty in the Context of Digital Food Retail : Understanding customer behaviour of meal kit delivery services towards brand loyalty: a focus on HelloFresh

    University essay from

    Author : Yiming Yuan; Ziying Lai; [2023]
    Keywords : ;

    Abstract : Abstract Background: Despite an increase in popularity, the meal kit delivery service is facing the challenge of high cancellations and difficulty with customer retention. As it is a comparatively novel concept in the context of digital food retail, more scholarly research should be conducted. READ MORE

  3. 3. User-Centered Methods on Established Products : Developing a methodology to align already established products to a user-centered approach

    University essay from Umeå universitet/Institutionen för tillämpad fysik och elektronik

    Author : Carla Roos Morales; [2023]
    Keywords : Usability; User Centered Design; Methodology; User Experience Research; Användbarhet; Användarcentrerad Design; Metodik; Undersökning av användarupplevelse;

    Abstract : With the increasing demand for usability, it is crucial for organizations to understand their users’ needs and align their products to a more user-centered approach. However, due to increasing demands for usability, many companies may find it difficult to hire new UX personnel to quickly fix their issues. READ MORE

  4. 4. An analysis of how video advertising factors influence consumers' impulse purchase intentions — In the context of short-form video

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Huihao Lu; Yating Zheng; [2023]
    Keywords : Short-form video advertising; impulsive purchase intention; emotional response; Business and Economics;

    Abstract : Online shopping is gradually becoming a daily behavior in people's lives, and advertising marketing methods based on short videos are also playing an increasingly important role in this trend. Different from pictures and texts, it combines sound and picture, is easy to spread, and contains a lot of information, which conforms to people's habit of using fragmented information. READ MORE

  5. 5. There is still a long way to go: An exploratory study on the factors contributing to the inclusion and exclusion of female character representation in video games

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Erika Lybe; Arantxa Rufrancos Luna; [2023]
    Keywords : Inclusion; Diversity; Video Games; Female characters; Representation; Business and Economics;

    Abstract : Thesis Purpose: This thesis aims to explore the complex phenomenon of female character representation, both quantity and portrayal, in video games and which factors either inhibit or enhance the creation and how. Methodology: A qualitative study with an inductive approach, designed to answer the research question “How do different factors contribute to the inclusion or exclusion of female character representation in video games?”. READ MORE