Essays about: "Promotosh Barua"
Found 1 essay containing the words Promotosh Barua.
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1. Young Consumers’ Purchase Intentions of Buying Green Products : A study based on the Theory of Planned Behavior
University essay from Handelshögskolan vid Umeå universitetAbstract : This investigation explored the contextual factors affecting young consumers’ attitudes and their intentions of green purchase behavior in the area of consumer behavior. This study seeks to understand young consumers’ green purchase intentions based on the Theory of Planned Behavior (TPB). READ MORE
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