Essays about: "Pronouns"

Showing result 6 - 10 of 104 essays containing the word Pronouns.

  1. 6. Linguistic persuasion in fast fashion web advertisements : A study based on responses from Generation Z females in Sweden

    University essay from Mälardalens universitet/Akademin för utbildning, kultur och kommunikation

    Author : Elsa Björklund; [2023]
    Keywords : Web advertising; fast fashion; Generation Z; Sweden; linguistic strategies of persuasion; boosters; reader pronouns; directives; rhetorical questions; engagement markers; subject position;

    Abstract : This study examines the response of Generation Z females in Sweden to fast fashion web advertisements incorporating six linguistic persuasion strategies. The aim is to identify which of these strategies can be effectively employed in this context to persuade the targeted demographic. READ MORE

  2. 7. Male-biased language: a diachronic corpus study of neutralization strategy in gender-based linguistic reforms

    University essay from Stockholms universitet/Engelska institutionen

    Author : Evelina Eriksson; [2023]
    Keywords : Corpus linguistics; generic pronouns; neutralization; linguistic reforms; epicene; gender-neutral language;

    Abstract : This paper focuses on the use of English epicene pronouns in discourse which most individuals are exposed to on an everyday basis. Gender-based linguistic reforms have been implemented since the beginning of the 1970s, to achieve a more non-sexist language. READ MORE

  3. 8. Processing Predicate NPs: An EEG study

    University essay from Lunds universitet/Engelska; Lunds universitet/Masterprogram: Språk och språkvetenskap

    Author : Ann Hermansson; [2023]
    Keywords : pronoun resolution; agreement attraction; nominal predicates; EEG; ERPs; P600; anterior negativity; Languages and Literatures;

    Abstract : Theories on discourse accessibility and givenness suggest that nominal discourse entities vary with regard to how likely they are to act as antecedents to anaphoric expressions. Many factors are thought to affect the accessibility of a nominal entity in the mental model, including its morphosyntactic form and grammatical role. READ MORE

  4. 9. Framing theory on music streaming platforms : How vocabulary influences the user experience

    University essay from Jönköping University/JTH, Avdelningen för datateknik och informatik

    Author : Lotte van Bree; [2023]
    Keywords : Framing Theory; Wording Effect; User Experience; Personalization; Satisfaction; Expectations;

    Abstract : Music streaming services aim to provide users with personalized content to avoid information overload and increase the user experience. Besides the recommender systems that are involved to ensure users are provided with their musical preferences, vocabulary can play a significant role in achieving personalization. READ MORE

  5. 10. Shakespeare's Language : Styles and meanings in King Lear relating to power

    University essay from Högskolan i Halmstad/Akademin för lärande, humaniora och samhälle

    Author : Marianne Vifell Waters; [2023]
    Keywords : Early Modern English; Shakespeare; King Lear; social rank; gender; power; possession; Semantic and Pragmatic theories.;

    Abstract : This is a linguistic study that will apply theories as a way of understanding the contexts of aspects of the play King Lear by William Shakespeare, as they relate to the possession, and exercise of power. It focuses on targeting and exploring the language of the play and how it impacts characters’ behaviour to gain or sustain power. READ MORE