Essays about: "Psychic distant market"

Found 2 essays containing the words Psychic distant market.

1. 1. Determining factors of location choice in the modern era : A cross-case analysis on tech companies

   University essay from Högskolan i Jönköping/Internationella Handelshögskolan

   Author : Ludwig Sjöstrand; Robin Raske; Carl Klevbo; [2019]
   Keywords : Tech Companies; Internationalization; Location Choice; Location Determinants; Born Globals; Globalization; Digitalization;

   Abstract : The emergence of digitalization and globalization has given birth to firms who cater to a global customer base and source resources from around the world at the click of a button. Nevertheless, as companies continue to innovate how they communicate, govern and internationalize, much of the research is built on a world before the emergence of the digitalized and globalized society we live in today. READ MORE

3. 2. Overcoming liabilities in a psychic distant market. The case of Swedish SMEs in Singapore.

   University essay from Göteborgs universitet/Graduate School

   Author : Malin Hellström; [2017-07-27]
   Keywords : SMEs; Newness; Smallness; Foreignness; Singapore; Psychic distant market; Born Global; International New Venture; International Entrepreneurship;

   Abstract : More and more SMEs are taking the step to become global- However, their internationalisation processes are said to be more challenging than MNE. Not only do they suffer from liability of foreignness but also from liability of smallness and newness when entering a foreign market. READ MORE