Essays about: "Purchasing"

Showing result 16 - 20 of 1144 essays containing the word Purchasing.

  1. 16. Consumer multichannel buying behavior under the pandemic

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Jingming Zhang; Xinyu He; [2023]
    Keywords : Multichannel buying behavior; Covid-19 impact; Retail sales; Consumer purchasing behavior; Sweden; China;

    Abstract : Retail sales have increased significantly in recent years, posing a major challenge for merchants in maintaining a consistent consumer experience across several channels. Changing consumer behaviors have had a big impact on this shift in buying patterns. READ MORE

  3. 17. Managing the procurement process during scale-up: A case study of a European Battery Manufacturer

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Lisa Bergqvist; Sofia Holm Öste; [2023]
    Keywords : procurement process; purchasing; expansion framework; battery manufactures; scale-up; ramp-up; Inköpsprocess; expansion ramverk; batteritillverkare;

    Abstract : The European battery market is in rapid growth and the industry actors are ramping up production as well as exploring international expansion opportunities. However, due to the relative novelty of the industry in Europe, there is a lack of benchmark companies and established frameworks for successful expansion. READ MORE

  4. 18. Consumer Perceptions of Circular Practices in the Textile Sector and the Relation to Consumption Behaviour : Practical Implications for Stakeholders in the Textile Industry

    University essay from Malmö universitet/Institutionen för Urbana Studier (US)

    Author : Elina Lewe; [2023]
    Keywords : Textile industry; circular economy; circular practices; consumption behaviour; value and risk perceptions;

    Abstract : The textile industry has a substantial negative impact on the environment. In order to decrease the environmental impact, the industry needs to transition to a more sustainable and circular system. READ MORE

  5. 19. Segmenting Countries in the Food Packaging Market: A Cluster Analysis Approach

    University essay from Lunds universitet/Statistiska institutionen; Lunds universitet/Nationalekonomiska institutionen

    Author : Ninda Atikah Mawaddah; Aksaraphak Nijsathorn; [2023]
    Keywords : Unsupervised Machine Learning; Clustering; K-Means Clustering; Hierarchical Clustering; Principal Component Analysis; Business and Economics;

    Abstract : The food packaging market has been witnessing substantial growth due to changing consumer lifestyles, urbanization, increased purchasing power, and growing environmental sustainability awareness. This growth presents significant opportunities for companies operating in this market. READ MORE

  6. 20. The Effect Of Social Media (Paid, Earned, Owned) On Consumer Green Purchase Behaviour In Chinese Market : A Quantitative Research

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Zixiong Chen; Yidi Mao; [2023]
    Keywords : Social Media Marketing; Owned Media; Earned Media; Paid Media; Green Purchasing Behaviour;

    Abstract : Background As people become more aware of environmental protection, green purchasing has gradually become a trend among consumers. Social media, as an emerging marketing approach, has also started to gain more and more companies' attention and application. READ MORE