Essays about: "Purchasing"

Showing result 6 - 10 of 1144 essays containing the word Purchasing.

  1. 6. “The Effects of Sensory Marketing in Physical Second-Hand Stores” : A qualitative study of how applying sensory marketing in a physical second-hand store can influence consumers to choose more sustainable options while shopping for apparel.  

    University essay from Linnéuniversitetet/Institutionen för management (MAN)

    Author : Kajsa Carlsson; Carina Klingestam Lundqvist; [2023]
    Keywords : Second-hand; Sustainability; Sensory Marketing; Physical Stores; Purchase Decisions; Customer Experience; Fast Fashion;

    Abstract : The emergence of online stores specializing in fast fashion apparel has presented a significant challenge to brick-and-mortar stores and has had detrimental consequences for the environment. Consequently, it is essential for physical stores to stay informed about emerging trends in physical store design. READ MORE

  3. 7. Is Second Hand the New Fast Fashion? : The Consumption Habits of Young Swedes in the Second Hand Fashion Market

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Felicia Marholeva; Marko Pusic; [2023]
    Keywords : Sustainable consumption; unsustainable consumption; second hand market; fashion consumption; fast fashion; overconsumption; hedonic consumption;

    Abstract : As the world moves towards a more sustainable future and consumers begin to research more sustainable ways to consume, many turn to second hand for purchasing apparel due to its supposed minimal effect on the environment. The second hand market is rapidly growing but research surrounding the implications of its growth is scarce. READ MORE

  4. 8. Design and development of EQMS - An easy-to-use entry-level Quality Management System

    University essay from Lunds universitet/Produktionsekonomi

    Author : Christian Håkansson; [2023]
    Keywords : Easy quality management system; EQMS; Entry-level qaulity framework; Quality control management; Technology and Engineering;

    Abstract : Background: In today’s business climate, companies need to make sure they have efficient resource management and that the quality of product and services fulfills the customers constant changing expectations, potential regulations, and global environmental policies. Possible approaches for companies to address this is through more strategic purchasing and earlier involvement of purchasers in processes and development projects. READ MORE

  5. 9. Brand Loyalty in the Context of Digital Food Retail : Understanding customer behaviour of meal kit delivery services towards brand loyalty: a focus on HelloFresh

    University essay from

    Author : Yiming Yuan; Ziying Lai; [2023]
    Keywords : ;

    Abstract : Abstract Background: Despite an increase in popularity, the meal kit delivery service is facing the challenge of high cancellations and difficulty with customer retention. As it is a comparatively novel concept in the context of digital food retail, more scholarly research should be conducted. READ MORE

  6. 10. Consumer purchasing behavior during the economic uncertainty of 2020-2023: : A study on the drivers influencing Swedish grocery shopping behavior

    University essay from Jönköping University

    Author : Johan Engstrand; Emmy Koste; William Berenfors; [2023]
    Keywords : ;

    Abstract : .... READ MORE