Essays about: "RETAILer"

Showing result 1 - 5 of 379 essays containing the word RETAILer.

  1. 1. Leveraging Omnichannel Retailing for Customer Loyalty through Customer Lifetime Value: Is this the reality, or is this just fantasy?

    University essay from Göteborgs universitet/Graduate School

    Author : Karin Gåsste; Antara Islam; [2023-07-03]
    Keywords : customer lifetime value; customer loyalty; customer relationship management; omnichannel; online store; physical store; Swedish home and consumer electronics retail;

    Abstract : Scope: Many physical store-based retail businesses are establishing online stores to provide an omnichannel experience to customers. Omnichannel contributes with an immense supply of data, whereas, the physical store complements this data with its touch and feel aspect, especially for the home and consumer electronics industry. READ MORE

  3. 2. DIRECT-TO-COMSUMER MODEL IN THE AUTOMOTIVE INDUSTRY The impact of transition to a direct-to consumer business model by an incumbent manufacturer on its retailers: a case study of Volvo Cars

    University essay from Institutionen för tillämpad informationsteknologi

    Author : Chandraprabha Jha; [2023-02-01]
    Keywords : direct-to-consumer; digital transformation; automotive; retailer; retail strategy; automotive retail strategy;

    Abstract : Digitalisation has enabled and shown the opportunity to car manufacturers. They are transforming themselves and a by-product of change is the transformation of their business model. Digital technologies have enabled manufacturers to connect directly with consumers. READ MORE

  4. 3. Transitioning from on-premise computing to cloud computing A cost comparison case study on a Swedish grocery retail company

    University essay from Uppsala universitet/Institutionen för informationsteknologi

    Author : Per Bondeson; [2023]
    Keywords : ;

    Abstract : Using public cloud platforms for managing applications and compute is becoming increasingly common among organizations. In this thesis, a case study was performed at a Swedish grocery retailer that was in pursue of migrating all analytics related IT-resources hosted on both on-premise and private cloud to a public cloud platform. READ MORE

  5. 4. Urban äng – ansvar och potential för biologisk mångfald : en jämförande analys av arter och indelningar mellan den svenska ängsfröproducenten Pratensis och Natura 2000

    University essay from SLU/Dept. of Urban and Rural Development

    Author : Ebba Forsberg; Nadia Olausson; [2023]
    Keywords : biodiversitet; biologisk mångfald; äng; urban äng; stadsplanering; urban planering; Natura 2000; Pratensis; handel; utbud;

    Abstract : Global biodiversitet minskar drastiskt vilket utöver att drabba enskilda arter även riskerar att få stora konsekvenser för ekosystem och grundläggande ekosystemtjänster. Ängen är en naturtyp med stor artrikedom och en lång tradition i Sverige men som idag är hotad och naturvårdsklassad till följd av förändrad markanvändning, som bland annat innefattar urbanisering. READ MORE

  6. 5. THE ROLE OF SOCIAL MEDIA FASHION  INFLUENCERS ON GEN Z CONSUMERS LAST MINUTE HOLIDAY SHOPPING : A qualitative study on gen z consumers purchase behavior on fast-fashion retailer  

    University essay from Linnéuniversitetet/Institutionen för management (MAN)

    Author : Tracy Najjuko; [2023]
    Keywords : Consumer behavior; Purchase intention; Social media; Influencers; Fashion; Fast-fashion;

    Abstract : The online activities on social media have become a popular beverage among female gen zers in Sweden, as they rely on the platforms to recieve the information they need when evaluating a fashion purchase. This research aims to investigate the consumer last-minute holiday shopping on fast-fashion brands, and how the online fashion influencer could impact them in such occasions. READ MORE