Essays about: "Reputation Management"

Showing result 1 - 5 of 197 essays containing the words Reputation Management.

  1. 1. Damned if you do, damned if you don't.

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Felix Ellqvist; Nicholas-Joel Kisling; Katharina Nadine Junge; [2023]
    Keywords : H M; sustainability; case; brand image; brand reputation; vocal; brand management; strategy; Business and Economics;

    Abstract : “(Un)sustainable fashion: H&M breaks promise.” “H&M sued for greenwashing claims, again.” “H&M under fire!” Helena Holgersson is sitting in her office on the top floor of H&M’s Stockholm Headquarters staring at the headlines flickering on her computer screen. READ MORE

  2. 2. Third-party risks in industrial control systems: : A case study in the wind power sector

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Abdullahi Ahmed; [2023]
    Keywords : Supply chain security; Wind power; Risk management; Third-party risk management; SCADA-system; Säkerhetshantering för försörjningskedjan; Vindkraft; Riskhantering; Tredjeparts riskhantering; SCADA-system;

    Abstract : This report investigates third-party risk for SCADA systems, using Swedish wind power as an empirical case study. Supervisory, Control, and Data Acquisition (SCADA) systems are used in the wind power industry to monitor and control the operational process. The paper also proposed potential strategies for reducing third-party risks and exposures. READ MORE

  3. 3. Digitalization of Management Maturity Model M3 : A case study about a company’s maturity levelin respect of compliance management

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Rebecka Tottmar Virsand; Therése Sjöstedt; [2023]
    Keywords : maturity; digitalization; compliance management; competitive advantage; mognadsmodell; digitalisering; compliance management; konkurrensfördel;

    Abstract : The constant rise of stronger technical standards along with expectations for openness  from stakeholders have left businesses in a vulnerable position that threatens their  reputation and viability. There is a need for management standards in order for  companies to have guidelines to follow and know how to work correctly.. READ MORE

  4. 4. Stella Artois - Brewing a better reputation

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Helena Abrahamsson; Bruno Dewever; Denise Vork; [2023]
    Keywords : Reputation Management; Issue Management; Corporate Communication; Public Relations; Crisis Management; Business and Economics;

    Abstract : Imagine that it is June 19th, 2007, and you work for U.K’s largest brewery, InBev. That morning, an article appeared in The Argus titled: “City Judge Condemns ‘Wife- Beater’ Booze. READ MORE

  5. 5. Pepsi’s Number Fever – bottlecaps, mayhem and death

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Diogo de Lima; Greta Ezerskyte; Niklas Kjellander; [2023]
    Keywords : Pepsi; Scandal; Brand Management; Reputation; Case; Marketing; Business and Economics;

    Abstract : This Case Study is about the Pepsi Number Fever incident in the Philippines (1993). A Nationwide disaster that ruined Pepsi reputation in that country. Riots, Deaths, Bombing, Law suits, everything happened. Pepsi was on really bad spot and things needed to be done. READ MORE