Essays about: "Retail outdoor companies"

Found 3 essays containing the words Retail outdoor companies.

  1. 1. Digitalizing Product & Brand Education to thrive in Digital Transformation : -The case of retail companies in the outdoor industry

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Tobias Compier; Raatikainen Niina; [2021]
    Keywords : Digital transformation; Digitalizing product brand education; Digital educational platforms; Retail outdoor companies; Change management; Outdoor industry;

    Abstract : The increasing development in digital transformation in the last decade has affected retail companies in the outdoor industry. The outbreak of the Covid-19 pandemic is further accelerating the outdoor industry ́s mindset towards digital solutions. READ MORE

  2. 2. Businesses’ Willingness to Sustainable Approach Using BMfS to Manage Sustainable Supply Chain Evidence of Development and Implementation of BMfS on Introduction of Organic Cotton Action Outdoor Products

    University essay from Lunds universitet/Institutionen för informatik

    Author : Nina Kolovic; Ana Rita Chambel Pinheiro; [2020]
    Keywords : sustainability; fashion retail; supply chain management; a business model for sustainability; organic cotton; action outdoor products.; Business and Economics;

    Abstract : With the rapid production of sportswear and its price advantage, consumption has also increased significantly, which has a rather negative impact on the environment, society, and the economy. Fashion retailers and their consumers are also well aware of this, and their demands for sustainable fashion have had a strong impact on the production of sportswear and consumer behaviour in recent years. READ MORE

  3. 3. From likes to commitment : a case study of micro companies’ social media usage

    University essay from Högskolan i Borås/Institutionen Textilhögskolan

    Author : JOHANNA AHLÉN; FANNY BENGTSSON; [2013]
    Keywords : Social media; Communication; Micro company; Fashion retail industry; Digital marketing; Sport and outdoor industry;

    Abstract : The purpose with the thesis is to identify, analyze and present the problems micro companies in the Swedish fashion and sport industry are facing when using social media as a communication tool in their marketing activities. Also relevant digital communication channels have been investigated and presented. READ MORE