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Showing result 1 - 5 of 10 essays matching the above criteria.
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1. Exploring the Emergent Servicescape of Unmanned Stores: A Constructivist Analysis of Unmanned Stores in the Age of Digitalization
University essay from Lunds universitet/Institutionen för tjänstevetenskapAbstract : Unmanned stores are increasing in popularity as the prominence of digitalization is changing not only the customer-retailer interface but also the servicescapes of the stores. The current stakeholders within the industry are (1) tech-positive entrepreneurs that want to innovate the industry or (2) convenience-focused retailers adopting technological solutions to ease the workload. READ MORE
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2. Fighting Food Waste with Food Sharing Platforms? A quantitative analysis of consumers’ repurchase intention on profit food sharing platforms
University essay from Lunds universitet/Internationella miljöinstitutetAbstract : Food waste could cause problems in society, the economy, and the environment, which is regarded as a global problem. In advanced countries, the majority of food waste happens in the retailer-consumer interface. READ MORE
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3. The Instant Need to Shop
University essay from Lunds universitet/Institutionen för tjänstevetenskapAbstract : Abstract Title: The Instant need to shop - A qualitative study mapping out retailers perception of instant shopping Course: SMMM40, Service Management: Master’s (Two Years) Thesis (Spring 2022) Authors: Louise Borg & Siri Lindgren Supervisor: Devrim Umut Aslan Date of submission: 2022-05-17 Key words: Instant shopping, Instagram, technology adaptation, retailer-consumer encounter, digital shopping channels, social media, retail industry Aim and research questions: The aim of the study is to examine and get an in-depth understanding of retailers' perception and usage of shopping on social media in relation to consumers and technology adaptation. The research questions for the study is: How do retailers adapt to and use instant shopping? How do retailers perceive the encounter with consumers through instant shopping? Theoretical framework: The theoretical framework that has been applied in the study are technology adaptation, technology acceptance model (TAM) and retailer-consumer interface. READ MORE
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4. RFID in the FMCG Market
University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiAbstract : As a result of digitalization, the food industry, along with the rest of the retail industry, faces many new challenges. With increased customer demand for sales and seamless experience through digital channels, larger companies, with a traditional store concept, need to adjust their business concept accordingly. READ MORE
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5. Factors Affecting Employee Acceptance of Electronic Shelf Labels In a Mandatory Business Environment : -A Study Applying the UTAUT-Model in a Swedish Organization
University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomiAbstract : Background: The retail industry is one of the most competitive industries today as the emergence of the e-commerce has put significant pressure on traditional retailers. As price change frequencies have doubled, physical retailers struggle to adapt to online retailers; and as a result, new technologies for price automation such as Electronic Shelf Labels has emerged. READ MORE
