Essays about: "Retailing and Change Management"

Showing result 6 - 10 of 11 essays containing the words Retailing and Change Management.

  1. 6. How to Target the Need for Self-Scanning Solutions in the Northeastern American Food Retail Market : A Case Study with Datema

    University essay from KTH/Industriell marknadsföring

    Author : PATRIK BERN; Joakim Larsen; [2016]
    Keywords : Self-scanning solutions; Northeastern American Food Retail; Omni-channel retailing; Customer Experience; Relationship Marketing; Industrial Marketing; Change Management; Entry Mode Theories;

    Abstract : The development of digital solutions has changed the way consumers complete purchases today. New distribution channels through internet and mobile applications have come to challenge the business of traditional retailers. Thus, retailers must find new ways of keeping customers loyal to the store. READ MORE

  3. 7. How to respond to low cost competition – A case study

    University essay from Lunds universitet/Produktionsekonomi

    Author : Erik Andreason; Gustav Wind; [2015]
    Keywords : Low cost competition; low cost strategies; low cost threat; business strategy; pricing; response to low cost; Technology and Engineering;

    Abstract : Background Today many large corporations worldwide are facing new competitors that develop good enough products to a low price. This is a well-known problem for large companies and is not an industry specific problem. READ MORE

  4. 8. Omni-Channel Retailing : Blurring the lines between online and offline

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Linda Staflund; Malin Kersmark; [2015]
    Keywords : omni-channel; retailing; integration; channel integration; retail; channel;

    Abstract : Background Omni-channel retailing has developed as an extension of multi-channel retailing. The difference between the concepts is the level of integration, where an omni-channel requires seamless and complete channel integration compared to a multi-channel where the level of integration varies from non-existing to high. READ MORE

  5. 9. Postponement in Retail Supply Chain Management : A systematic data gathering survey

    University essay from IHH, Centre of Logistics and Supply Chain Management; Internationella Handelshögskolan

    Author : Peter Nendén; Avdyl Shala; [2012]
    Keywords : Postponement; Flexibility; Supply Chain Management; Retailing;

    Abstract : Postponement as a tool of creating flexibility is not a new concept. It traces back in literature to the 1950’s but was mainly argued as a method useful for manufacturing. READ MORE

  6. 10. Food retailing during economic downturn. In what way can marketing strategies be adapted to changing consumer’s behavior? Case study of Russian X5 Retail Group and Swedish the ICA Company

    University essay from Blekinge Tekniska Högskola/Sektionen för management

    Author : Anna Buneeva; Agshin Garajayev; [2010]
    Keywords : retail chain; food; marketing; price; demand;

    Abstract : Retailing is the considerable element of today economy. This sector was rapidly developing during past years. It was easy to make consumers spend their money because they wanted to spend money. Today consumers are no longer eager to spend as much as before. READ MORE