Essays about: "Roberto Carrera Hernández"

Found 1 essay containing the words Roberto Carrera Hernández.

  1. 1. Are you there? In search of a quality engagement on internet between international development organizations and their social media audience through dialogue and active participation

    University essay from Malmö universitet/Fakulteten för kultur och samhälle (KS)

    Author : Roberto Carrera Hernández; [2018]
    Keywords : engagement; dialogue; active participation; interaction; social media; clicktivism; development; communication; international development organizations; UNESCO;

    Abstract : Social media have become one of the most important tools for international development organizations when it comes to spreading their message and reach a greater number of followers around the world. However, the connection between the users and the organization is mainly based on one-click basic interactions which does not guarantee a strong commitment. READ MORE