Essays about: "Robin Sjögren"
Found 2 essays containing the words Robin Sjögren.
-
1. Closer Connection for Perfection
University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledningAbstract : As influencer marketing has become a widely used marketing strategy for companies to reach new and existing audiences, marketing professionals need to better understand how to manage influencer marketing based on strategic factors to create value. One strategic factor and potential source of value is the relationship between influencers and their audiences. READ MORE
-
2. The impact of Sovereign Wealth Funds on stock performance. : A study of the materialization of abnormal returns.
University essay from Umeå universitet/FöretagsekonomiAbstract : Since 2006, the number of Sovereign Wealth Funds (SWF) have accelerated alongside their total value which increased by about 250 % and they have attained a position as influential market players. SWF are a classification of investment funds which are state owned entities who mainly attain their surplus from the petroleum industry and non- commodity sources and primarily place their investments abroad. READ MORE