Essays about: "Ronja Wutzler"

Found 1 essay containing the words Ronja Wutzler.

  1. 1. #Makesmthng – consume less, make more : political consumption and sustainable lifestyle on Instagram, a case study of a Greenpeace campaign

    University essay from Lunds universitet/Medie- och kommunikationsvetenskap

    Author : Ronja Wutzler; [2019]
    Keywords : political consumption; political participation; online activism; Greenpeace; commodity activism; sustainable consumption; environmental communication; Instagram; social media analysis; multimodal analysis; slacktivism; Social Sciences;

    Abstract : Buying less and making instead - through upcycling, creating and repairing things - is the motto of the Instagram account make smthng, a Greenpeace campaign focussing on political consumption to deal with the environmental crisis we are in today. With climate change being one of the most pressing issues of our time, finding effective ways of communicating a more sustainable lifestyle is a very important research area in media and communication studies. READ MORE