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Found 3 essays matching the above criteria.
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1. “Doing good while doing well” : An investigation of Generation Y’s intention to invest socially responsibly
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : Purpose - The purpose of this study is to investigate behavioral factors influencing investment intentions. Design/methodology/approach – A descriptive quantitative study was conducted utilizing an online questionnaire with a total of 121 respondents. READ MORE
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2. A study assessing the relationship between ingredient branding and purchasing intention within a service environment
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : Branding can be utilized to build profitable customer relationships and to differentiate companies in a competitive market. In the vast expanding growth of companies’ competitiveness on the marketplace, there have been increases of attention towards the concept of ingredient branding. READ MORE
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3. Expatriate Management : Selection and Training in the Expatriation Process
University essay from IHH, Företagsekonomi; IHH, InformatikAbstract : One of the many tasks that an International Human Resource Management department has relates to the field of expatriation in which an employee is sent abroad to work in a foreign subsidiary. Expatriation is not a new concept, in the early modern era of expatriation after World War II, businesses were usually driven by international divisions that supervised the export issues, licensing and subsidiaries abroad. READ MORE