Essays about: "SAMPLE THESIS with the SECONDARY research method"

Showing result 1 - 5 of 23 essays containing the words SAMPLE THESIS with the SECONDARY research method.

  1. 1. The Impact of Trust, Loyalty and Price Value on Purchase Intentions for Consumer Durables in Sri Lanka and Pakistan

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : Fahad Ayub; Buddika Mantilake; [2024]
    Keywords : Purchase Intentions; Consumer Durables; Trust; Loyalty; Price Value; Sri Lanka; Pakistan;

    Abstract : This thesis investigates the nuanced factors influencing purchase intention and loyalty within the consumer durables markets of Sri Lanka and Pakistan. The study focus its attention on the trust and price value as main ingredients for purchase intention and loyalty while focusing on other environmental factors affecting consumer decision making efforts. READ MORE

  2. 2. Patience, the feminine virtue of investing : A mixed-methods approach to studying gender-based investment behaviours and the investment gap.

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Agnes Eriksson; Elsa Leijon; [2023]
    Keywords : Investment Gap; Investment Behaviour; Overconfidence; Risk; Financial Literacy; Financial Advisory; Stereotypes; Gender Bias;

    Abstract : Background – This study discusses gender-based differences in investment behaviour and its economic consequences. Despite significant advancements in gender equality, inequalities such as the gender wealth gap exist. This paper explores the difference in investment behaviour and factors that influence said behaviour. READ MORE

  3. 3. The Evolution of Technology and its Effect on Consumption : How has the evolution of technology and media affected consumption within the fashion industry?

    University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Author : Isabelle Örnbratt; Erica Stenström; [2023]
    Keywords : Consumer behavior; consumption; technology; media; marketing; source credibility theory; dual-process theory;

    Abstract : Date:   2023-05-31 Level:   Bachelor Thesis in Business Administration, 15 cr Institution:  School of Business, Society and Engineering, Mälardalen University Authors:  Erica Kim Stenström   Isabelle Örnbratt                            (96/11/06)    (01/03/31) Title:   The Evolution of Technology and its Effect on Consumption Supervisor:  Edward Gillmore Keywords:  Consumer behavior, consumption, technology, media, marketing, source credibility theory, dual-process theory Research Question: How has the evolution of technology and media affected consumption within the fashion industry? Purpose: Due to the great shift in both online and physical consumption, the purpose of this research is to provide significant insights to already existing scientific literature on how the development of technology and media has affected consumers’ purchasing behavior. Method: A qualitative research paper with two semi-structured interviews and a random sample survey containing eleven open-ended questions. READ MORE

  4. 4. Sustainability Performance Relation to Financial Performance : A quantitative study of companies in the textile industry within the European and North American markets

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Cajsa Malmström; Lovis Ekström; [2022]
    Keywords : Sustainable Development; Textile Industry; Sustainability Performance; ESG reporting; ESG scores; Financial Performance; Return on Invested Capital; Stakeholder Theory;

    Abstract : Background: Light has been shed on the textile industry as one of the leading industries when it comes to economic growth, global warming and sustainable development. The increasing demand for sustainable activities from stakeholders has led to the importance of measuring the sustainable development of companies. READ MORE

  5. 5. Is well done better than well said? : A quantitative study of the relationship between sustainability performance, sustainability reporting, and sustainability reputation

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Ellinor Andersson; Alma Persson; [2022]
    Keywords : sustainability reporting; sustainability performance; sustainability reputation; CSR; stakeholder perception;

    Abstract : Purpose The purpose of the thesis is to contribute toward establishing the relationship between the concepts of sustainability reporting, sustainability performance, and sustainability reputation.This will be done by investigating the causal relationships between these concepts and whether those relationships are negative or positive. READ MORE