Essays about: "SARA SANDMAN"

Found 1 essay containing the words SARA SANDMAN.

  1. 1. Pharmaceutical Opportunities : A three-step repositioning model for evaluating market options

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : SARA SANDMAN; [2016]
    Keywords : Repositioning; Repurposing; Life Cycle Management; Orphan Drugs; Pharmaceutical Industry;

    Abstract : Pharmaceutical industry is today struggling with its productivity as products keep failing after long and expensive development programs. The protability is further threatened by erce competition from cheaper product copies. READ MORE