Essays about: "SAS airlines, company strategy"

Found 5 essays containing the words SAS airlines, company strategy.

  1. 1. The Connection Between External Environment and Internal Strategy : a case study of Scandinavian Airlines System

    University essay from Institutionen för ekonomi

    Author : Ziyuan Chen; Zijun Liao; [2009]
    Keywords : financial crisis; retrenchment strategy; Scandinavian Airlines System SAS ; customer demand; suspension of Stockholm-Beijing flight;

    Abstract : A variety of factors are the reasons for adjusting or changing company’s strategy, such as the change of customer demand, company’s internal financial factors, the influence of external environment and so on. This research is to find out the link between the change of external environment and the adjustment of internal strategy. READ MORE

  2. 2. SAS Sveriges förändringsarbete - förankring hos medarbetarna

    University essay from Akademin för hållbar samhälls- och teknikutveckling

    Author : Carina Persson; Per Hermansson; Elisabet Björnfot; [2008]
    Keywords : förändringsarbete; medarbetarperspektiv; Scandinavian Airlines Sverige; engagemang; förankring; organisationsförändring;

    Abstract : Syftet med vårt arbete var att utvärdera om Scandinavian Airlines Sverige har förankrat de pågående förändringarna i organisationen hos sina medarbetare. Vi har analyserat hur Scandinavian Airlines Sverige arbetar med att motivera medarbetarna och förändra värderingar och normer bland dem. READ MORE

  3. 3. "FLYING HIGH" or The Successful Take-off of airBaltic

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Zane Zilberga; Vita Kasparjosta; [2008]
    Keywords : airBaltic; Open Sky; outside-in perspective; inside-out perspective; resources and capabilities; airline industry;

    Abstract : This is a case study of a Latvian airline airBaltic that despite the tough characteristics of the airline industry has been able to grow steadily and compete side-by-side with the aggressive low-cost competitors. We explore how the company has managed to transform from a full service airline with a home base in a small and unrecognized destination to a competitive hybrid carrier that is able to follow the industry price pressure by simultaneously expanding its route network and uncovering the hidden potential of the market. READ MORE

  4. 4. Implementation of a change process within Smaland Airport

    University essay from Ekonomihögskolan, EHV

    Author : Jérémie Corbeau; Jānis Sijāts; [2006]
    Keywords : change process; business development; management strategic;

    Abstract : Abstract Change process in the company nowadays is one of the main factors, for sustainable growth and development in the market. Moreover, a change process should be dynamic – the company should take into consideration many factors; not only the ones happening inside the organization, like education of the employees and their motivation, but also the processes outside the organization – change in the environment, new requirements from the state, and competition. READ MORE

  5. 5. Emerging Tendencies in the European Airline Industry : an investigation of SAS and Ryanair -

    University essay from Ekonomiska institutionen

    Author : Mandy Jacob; Zuzana Jakesova; [2003]
    Keywords : Social sciences; Strategy; Airline Industry; low budget airlines; SAS Airline; Ryanair; SAMHÄLLSVETENSKAP;

    Abstract : Background: The airline industry is unique and fascinating. It was protected through government controls until the early 1980s. However, due to deregulation policy the industry opened to free competition. As a result, collaborations and alliances were formed and low budget airlines were able to enter the market. READ MORE