Essays about: "SMM"

Showing result 1 - 5 of 16 essays containing the word SMM.

  1. 1. Sustainability Content on Social Media Marketing with a B2B Perspective : A qualitative multiple case study on sustainability in social media marketing in the global manufacturing industry

    University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Author : Alexander Nordström Käll; Jonas Nyman; [2023]
    Keywords : B2B; Social media marketing; Sustainability; Relationship marketing; Trust-commitment;

    Abstract : Purpose: The purpose of this study is to investigate how sustainability can be used in social media marketing to create trust and commitment in B2B relationships with all stakeholders.  Method: Multiple case study with an abductive approach, data collection through nine semi-structured interviews and several sources of secondary data. READ MORE

  3. 2. Product-Service Systems for Small and Medium-Sized Manufacturers: The Role of External Partnerships

    University essay from Uppsala universitet/Institutionen för geovetenskaper

    Author : Pedro Scherma de Carvalho; [2023]
    Keywords : Product-Service System; Collaboration; Partnership; Barriers; Small and Medium-Sized Manufacturers;

    Abstract : The current patterns of consumption are threatening the availability of natural resources. These natural resources, such as raw materials and biomass, are critical for different economic activities. ProductService System (PSS) has received attention as a solution to drive resource efficiency by extending the life cycle of products. READ MORE

  4. 3. An exploration of the relationship between skeletal muscle mass and glucose intolerance in healthy young adults

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Philip Richard Evans; [2023]
    Keywords : Type 2 diabetes mellitus; fasting plasma glucose; impaired fasting glucose; longitudinal trajectory; incidence rate; Oralt glukostoleranstest; antropometriska mätningar; muskelmassa; typ 2 diabetes; glukosintolerans;

    Abstract : Background Type 2 diabetes mellitus (T2DM) is a globally prevalent disease anticipated to double from 500 million diagnosed cases in 2021 to more than one billion by 2050. The investigation of the potentially protective effects of skeletal muscle mass on glucose intolerance may lead to the development of more precise screening protocols. READ MORE

  5. 4. Effects of heart rate-based exercise group training on cardiorespiratory capacity, body composition and self- reported depression among adolescents with mild to moderate depression - a 12 week randomized intervention

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Lizette Fransholm; [2022]
    Keywords : ;

    Abstract : Background: Physical activity (PA) brings several health benefits on different levels in the body. Many adolescents do not reach the daily recommendations for PA leading to negative health consequences, both physiological and psychological, eg. depression. PA has been shown to prevent depression and can be used as part of the treatment. READ MORE

  6. 5. Challenging ‘Impartiality’ of the OSCE Mission to Ukraine : A Content Analysis of Interpretative Statements Made by Participating States

    University essay from Malmö universitet/Institutionen för globala politiska studier (GPS)

    Author : Hanna Schmidt; [2022]
    Keywords : Special Monitoring Mission; Ukraine; Mediation; Impartiality; Bias;

    Abstract : States have different ties to warring parties in armed conflict. Bias, as in being closer to one conflict side, is a known factor that shapes mediation processes. However, its particular role has been insufficiently studied. This study assesses bias as a significant influence on mediation in Ukraine. READ MORE