Essays about: "SMS"
Showing result 11 - 15 of 143 essays containing the word SMS.
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11. Outage of Meta-owned Social Network Sites (SNS) - University students' experiences and insights for strategic communication practice and its relevance for social acceleration
University essay from Lunds universitet/Institutionen för strategisk kommunikationAbstract : This thesis explores the socially constructed phenomenon that has arisen as a result of the proliferation of social network sites that has penetrated our daily lives. The qualitative study analysed how university students experienced the global outage of Facebook, Instagram and, WhatsApp on October 4th, 2021, because of the Meta-owned ecosystem of social media. READ MORE
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12. The influence of sustainable development in strategic marketing : How companies use sustainability in their marketing strategy to attract the consumer?
University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhetAbstract : Sustainable development is an emerging concept based on three pillars: economic, ecological and sustainable. Indeed, more and more consumers around the world are concerned about including this concept in their way of consumption. Then, on the one hand, sustainable development is an integral part of companies from a legal point of view. READ MORE
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13. Eyes Wide Shut: Seeing the Safety Management System as a State
University essay from Lunds universitet/Avdelningen för Riskhantering och SamhällssäkerhetAbstract : Airlines are required to manage safety by implementing a Safety Management System (SMS). These systems are built on experience with quality management and seek to provide a structure for organisations to manage the risks presented by and to their individual operations. READ MORE
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14. Evaluating the Implementation of Sustainability Management Systems in Green-tech Companies : A case study at Northvolt AB
University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälleAbstract : In recent times, sustainability has become a top management priority as well as a competitive advantage for organizations. Green-tech companies that develop and commercialize innovations and technology, that protect the environment by alleviating environmental market failures while preserving natural resources, have increased as a result. READ MORE
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15. Consumer perception of machine-generated advertisement
University essay fromAbstract : Research in the area of artificial intelligence (AI) in marketing mainly consists of increasing value for retailers or ethical issues related to consumers, in contrast, academic research regarding consumers perception of AI in marketing is vague at best. This research explores the perception of machine-generated advertising campaigns and how these campaigns are experienced by consumers. READ MORE