Essays about: "Sales Channels"

Showing result 1 - 5 of 51 essays containing the words Sales Channels.

  1. 1. How to Implement an Omni-Channel Supply Chain. A Case Study of Intersport Sverige AB

    University essay from Göteborgs universitet/Graduate School

    Author : Tilde Bjärfors; Aron Hwang; [2018-07-31]
    Keywords : Multi-Channel; Omni-Channel; Supply Chain; Retailing and Change Management;

    Abstract : MSc in Innovation and Industrial Management.... READ MORE

  2. 2. Organizational Buying Process in the 21st Century

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle; Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Author : Sebastian Karlsson; Vilhelm Kindberg; [2018]
    Keywords : Organizational Buying Process; B2B;

    Abstract : There are several models that can be found describing the organizational buying process. The organizational buying process (OBP) within B2B is also more complex and more time consuming than within B2C (Dwyer & Tanner Jr., 2002). READ MORE

  3. 3. Synergy Valuation in Industrial Software Acquisitions

    University essay from KTH/Industriell Management; KTH/Industriell Management

    Author : Christoffer Marin; ERIK TRETOW; [2018]
    Keywords : Synergy Valuation; Industrial Software M A; Industrial Software Synergies; Synergiv¨ardering; M A inom industriell mjukvara; Synergier inom industriell mjukvara;

    Abstract : Engaging in M&A is a common corporate strategy and deals are often motivated by synergies, the concept that the value of the combined entities is greater than the sum of their standalone values. However, it is often difficult to capture synergistic value in reality and increasing the probability of a successful acquisition requires a thorough assessment of potential synergistic effects pre-acquisition. READ MORE

  4. 4. The Millennial Customer Experience in Traditional Retail Environments: A Swedish Perspective

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Lukas Borsboom; Nicholas Lawson; [2018]
    Keywords : Customer experience; in-store customer experience retail; marketing; millennials; cognitive; affective; social; physical; store environment; service interface; atmospherics; assortment; channels; past experiences; Business and Economics;

    Abstract : Purpose: The purpose of this study is to explore the in-store customer experience from a millennial consumers’ perspective. Specifically, the authors of this thesis intend to carry-out a comprehensive study that addresses how these customer experiences are manifested within the different retail stores in Sweden. READ MORE

  5. 5. Architectural analysis of Retail Omni-channel and integration of Cash IT Point-Of-Sale software with E-commerce platform

    University essay from Karlstads universitet/Fakulteten för hälsa, natur- och teknikvetenskap (from 2013)

    Author : Thodsapon-Pete Kaewprathum; [2018]
    Keywords : Omni-channel; Point-Of-Sale; E-commerce; Integration;

    Abstract : Omni-channel has become a major player in retail marketing today. It is steadily gaining popularity among retailers because of its capability of providing consistent and seamless customer shopping experience. Omni-channel allows sales to take place via the variety of channels as it implements cross-channel business model. READ MORE