Essays about: "Sales processes"

Showing result 1 - 5 of 138 essays containing the words Sales processes.

  1. 1. Managing Demand Variability by Distinguishing between Internal and External Variability : Investigating the Requirements for Managing Demand through Demand Shaping in B2B Companies

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : Ewelyn Strandberg; Ingrid Åsenius; [2022]
    Keywords : Demand shaping; Demand management; Demand variability; Internal demand variability; Forecasting; External demand variability; Integrating demand and supply; Styra efterfrågan; Variationshantering; Efterfrågevariation; Intern efterfrågevariation; Prognostisering; Extern efterfrågevariation; Integering av försäljnings- och leveransfunktioner;

    Abstract : Due to the increasingly uncertain environments that global supply chains operate within, both due to component shortages and other types of challenges, the possibility of managing demand variability and balancing it with supply capabilities is getting more challenging. The primary way to deal with these fluctuations in demand is by building flexibility in the supply chain to meet the variations that occur and keep the customers satisfied. READ MORE

  2. 2. Improving capacity planning in outsourced manufacturing through sales and operations planning: A case study at Axis Communications

    University essay from Lunds universitet/Teknisk logistik

    Author : Lukas Andersson; Mikael Janslätt Axelsson; [2022]
    Keywords : Capacity planning; Strategic capacity planning; Manufacturing; Outsourcing; Sales and operations planning; S OP; Electronic manufacturing services; EMS; Technology and Engineering;

    Abstract : This master’s thesis explores how capacity planning in outsourced manufacturing can be improved through sales and operations planning (S&OP). The master’s thesis was done in collaboration with Axis Communications AB, where the capacity planning and S&OP processes were analyzed. READ MORE

  3. 3. Transforming towards “PaaS” offerings : Areas of concern for OEMs & Transformation Readiness Scale

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Ali Jumaa; [2022]
    Keywords : ;

    Abstract : The purpose of the project is to investigate and gain knowledge about the process of transforming OEMs’ business structures from a transactional business to a result-oriented product service system or a performance as a service offering. Companies from various market segments have started to offer their customers result-oriented offerings to prolong the life cycle of their products and promote longer customer relationships to secure future business. READ MORE

  4. 4. How can B2B companies optimize their marketing and sales efforts in the customer journey with digital means? : A case study with a Swedish manufacturing company.

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Lisa Svensson; Sanna Eriksson; [2022]
    Keywords : Data-driven Marketing; B2B Customer Journey; B2B Sales Funnel; B2B Sales Management; Digital Inbound Marketing; Digital Content Marketing; Growth hacking;

    Abstract : Rapid digital transformation, accelerated by covid-19 and a younger, more digital workforce, has changed the B2B sales environment affecting customer behavior, business practices and technologies. To adapt to this change B2B companies need to create new endeavors that connect marketing and sales activities, and identify how these can be efficiently enhanced by technology and digital tools. READ MORE

  5. 5. PREDICTING TRADED VOLUMES OF RENEWABLE ENERGY CERTIFICATES : A comparison of different time series forecasting methods

    University essay from Umeå universitet/Institutionen för matematik och matematisk statistik

    Author : Stina Magnusson; Ebba Sköld; [2022]
    Keywords : Sales Forecasting; SARIMA; Machine Learning Models; Neural Networks; Renewable Energy Certificates;

    Abstract : Predicting sales is an important step for many business processes. Several forecasting methods have been applied to uncountable different problems, however with no present research found in the area of renewable energy certificates. READ MORE