Essays about: "Sam Lidström"
Found 1 essay containing the words Sam Lidström.
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1. Managing the Semi-Fictive Brand Persona - In Theory and Practice
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Title: Managing the Semi-Fictive Brand Persona – In Theory and Practice Submission date: 28th of May 2018 Course: BUSN39 Degree Project in Global Marketing Authors: Emma Jungerth & Sam Lidström Supervisor: Mats Urde, [email protected]. READ MORE
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