Essays about: "Sam Ouda"
Found 4 essays containing the words Sam Ouda.
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1. The clash between Ikea's brand identity, ideologies and employees' values
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : In May 2019, Ikea group in Poland posted an article in the intranet regarding LGBT-movement, encouraging the employees to support the LGBT+ community by participating in the celebration the company was about to host. A religious employee, with the pseudonym Tomasz K., chose to show his disapproval by posting a comment to the article. READ MORE
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2. Brand Activism - the Battle Between Authenticity and Consumer Scepticism
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Title: Brand Activism - the Battle Between Authenticity and Consumer Scepticism An explorative study on how consumers evaluate authenticity of brands that engage in brand activism Date of the Seminar: 2020-06-04 Course BUSN39 Authors: Karolina Kubiak & Sam Ouda Supervisor: Jon Bertilsson Keywords: Brand activism, Brand authenticity, Marketing scepticism, Brand trust, Branding Thesis purpose: The purpose with the research is to advance our understanding of authenticity in brand activism. Therefore, it aims to explore what consumers think of brand activism and why. READ MORE
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3. Mash it up! Make the Physical Store Great Again : an explorative study on store attractiveness
University essay from Högskolan Kristianstad/Fakulteten för ekonomiAbstract : Because of the digitalization that takes place today, the retailing field has changed dramatically. Customers buy online, mainly because of its convenience. Consequently, brick-and-mortar stores are facing competition from online companies leading to that some brick-and-mortar stores have to file for bankruptcy. READ MORE
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4. Energy monitoring of the Cortex-M4 core, embedded in the Atmel SAM G55 microcontroller
University essay from Malmö högskola/Fakulteten för teknik och samhälle (TS)Abstract : The technology in cellular phones, portable computing systems, intelligent- andconnected- devices are evolving in a high pace and in many cases these devices arerequired to operate in a low-power environment. The problem that continues toemerge, is the power consumption in microcontrollers and DSP devices. READ MORE