Essays about: "Sandra Pöder"
Found 1 essay containing the words Sandra Pöder.
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1. Follow generational footsteps, or minimize future footprint? : Exploring the motives behind Gen Z’s meat consumption and the implications on the marketing of meat substitutes
University essay from Jönköping University/Internationella HandelshögskolanAbstract : Background: The environmental changes leave the younger generation (Gen Z) to worry about their future, which means implementing changes in their consumption behavior. With global meat consumption drastically increasing, Gen Z has the potential to frame their food consumption patterns for the future. READ MORE
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