Essays about: "Second hand retailing"

Showing result 1 - 5 of 6 essays containing the words Second hand retailing.

1. 1. Reducing Waste, Building Brand: A Quantitative Study of the Impact of Second-Hand Clothing on Brand Attitude in Online Retail

   University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

   Author : Ebba Österlund; Sofia Lindborg; [2023]
   Keywords : Sustainable consumption; Second-hand clothing; Signaling theory; Brand attitude; Online retail stores;

   Abstract : Consumers' growing awareness of the environmental impact of their consumption behaviors has resulted in an increased demand for sustainable and eco-friendly brands. Swedish online retailers have responded by offering second-hand clothing on their websites. READ MORE

3. 2. High Demand for Second-hand: A Qualitative Study on Challenges and Opportunities Faced by Second-hand Clothing Retailers

   University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

   Author : Ebba Greijer; Abdullah Smew; [2022]
   Keywords : Second-hand; Clothing; Retailing; Digitalization; Sustainable consumption;

   Abstract : The second-hand market has been subject to a lot of change in recent years. New actors with disruptive business models have entered the market, changing consumer perceptions and altering market conditions. READ MORE

4. 3. Enable through the label

   University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

   Author : Heidi Hiltunen; Emma Wähl; [2021]
   Keywords : Sustainability labels; Priming; Nudging; Online fashion retailing; Sustainable consumption;

   Abstract : Sustainability within fashion retailing is a subject attracting increasing attention and the clothing industry has a large environmental and social impact. Several online fashion retailers have adopted sustainability labels in their assortments in order to meet the new demands and impact the customer behavior. READ MORE

5. 4. Reusing Garments : An investigation of influencers to return used garments

   University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

   Author : Maria Köhler; [2018]
   Keywords : Sustainability; Fashion retail; Extended producer responsibility; Post-consumer textile waste; Second hand retailing;

   Abstract : Background: A sustainable economy becomes more and more important for most parts of the society. Especially the fashion industry is being criticized for wasting resources and being non-sustainable. Therefore, some textile producers started to implement programs that are aiming on a reuse of garments. READ MORE

6. 5. The Evocation of Customer Emotions and its Effect on Purchase Behaviour in the Second-hand Retail Environment

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Ines Krikler; Katharina Heüveldop; [2017]
   Keywords : Customer Emotions; Second-hand Retail; Second-hand Shopping; Second-hand Culture; Purchase Behaviour; Stimulus-Organism-Response framework; S-O-R model; situational factors; personal factors; Second-hand Shopping Experience; Customer Emotional State; Mixed-method approach; Malmö; Sweden; Business and Economics;

   Abstract : Second-hand retailing has seen a considerable upswing in recent years. Customers rethink their attitude towards a more mindful way of consuming which makes second-hand shopping increasingly popular. This research study took the Stimulus-Organism-Response framework as a foundation leading to its first-time application in second-hand retailing. READ MORE