Essays about: "Shared Value"

Showing result 1 - 5 of 189 essays containing the words Shared Value.

  1. 1. Shared understanding across organizational divisions - A qualitative study of store managers in a corporate cultural change process

    University essay from Göteborgs universitet/Graduate School

    Author : Hanna Johansson; Therese Erenius; [2019-07-03]
    Keywords : Cultural change; internal boundaries; boundary work; store managers;

    Abstract : MSc in Management.... READ MORE

  2. 2. International business collaboration between small islands to encourage sustainable development

    University essay from Uppsala universitet/Institutionen för informationsteknologi

    Author : Marcus Håkansson; [2019]
    Keywords : ;

    Abstract : Since the world economy today is based on constant economic growth, essential challenges to business development have emerged regarding for example how to manage the growth rate in order to have the minimum environmental impact. The limitations of natural resources have become evidently clear in many different areas, and the need to find sustainable ways of developing societies has become a necessity. READ MORE

  3. 3. The Platform-Based Branding Cycle: Conceptualizing the Roles of the Platform-Based Brand Using the Case of Airbnb

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Camilla Jacobson; Friedrich Clemens Segebarth; [2019]
    Keywords : role of the brand; platform business model; strategic brand management; value creation; platform-based branding cycle; Business and Economics;

    Abstract : Thesis purpose: To explore the phenomenon of businesses utilizing a platform strategy to create value from a branding perspective. We examine how the role of the brand for a platform is different than for a traditional business in order to conceptualize the role of a platform-based brand. READ MORE

  4. 4. Healing in the Borderlands of Belonging : Trusting the Journey of Black Girl Magic in Sweden

    University essay from Linköpings universitet/Tema Genus

    Author : Ida Isatou Svenungsson; [2019]
    Keywords : healing circles; affinity groups; gendered racism; mental health; coloniality of heritage; denial of racialization; virtual inclusion;

    Abstract : This thesis explores how coloniality of heritage, denial of racialization and forced passing impact Black women in Sweden. In response, it investigates practices of self-care adopted to buffer and cope with racism-related stress. READ MORE

  5. 5. The role of innovation resistance in the design of service innovations : A study on shared mobility services

    University essay from Uppsala universitet/Företagsekonomiska institutionen; Uppsala universitet/Företagsekonomiska institutionen

    Author : Melanie Bieg; Mathilde Helgesson; [2019]
    Keywords : Innovation Resistance; Innovation Failure; Design Management; Service Design; Consumer Barriers; Shared Mobility;

    Abstract : According to innovation literature, between 50% and 90% of innovations fail. An explanation for failing innovations is offered by scholars in the field of innovation resistance, who argue that it is more relevant to pay attention to the reasons why consumers reject an innovation, rather than learning about their motivations to adopt a new product or service. READ MORE