Essays about: "Shichen Ji"

Found 1 essay containing the words Shichen Ji.

  1. 1. Generation Z users' attitudes towards online video advertising : Youtube video platform

    University essay from Jönköping University/JTH, Avdelningen för datateknik och informatik

    Author : Shichen Ji; Shiyi Feng; Mingshun Xie; [2022]
    Keywords : Informatics; User experience; Online video advertising; Generation Z; YouTube; Customer Perceived Value;

    Abstract : Generation Z has been in a high-pressure environment for a long time, whether studying or working, and everyone is in a fast-paced attitude of life. The online world, especially video software, is very popular among the Generation Z crowd because these video software can provide fast, convenient, and decompressed content. READ MORE