Essays about: "Shockvertising"
Found 2 essays containing the word Shockvertising.
-
1. Take A Chance On Shock : Facilitating Effective Shockvertising
University essay from Jönköping University/Internationella HandelshögskolanAbstract : Shockvertising is a set of advertising tactics that sends its message through the breaking of norms, presentation of shocking images, exploiting the audience’s anxieties, and various other ways. It is a quick way to break through the clutter of similar advertisements in today’s oversaturated world of advertising. READ MORE
-
2. A new marketing strategy for a new Luxury market: Shock advertising and Porno chic in social networks : The French market
University essay from Sektionen för ekonomi och teknik (SET)Abstract : .... READ MORE
Result pages:
1