Essays about: "Social Enterprises"

Showing result 1 - 5 of 302 essays containing the words Social Enterprises.

  1. 1. Tourism in Time of Epidemics

    University essay from Lunds universitet/Institutionen för service management och tjänstevetenskap

    Author : Davide Celotto; [2021]
    Keywords : Tourism organisations; Crisis Communication strategies; Situational Crisis Communication Theory; Organisational reputation; Service Management.; Social Sciences;

    Abstract : The aim of this research project is to study the role played by communication strategies on organisational reputation among the different stakeholders involved during the current COVID-19 pandemic outbreak. In doing so, this master thesis aims to understand how crisis communication aids the management of service processes and the construction of organisational image during crises. READ MORE

  2. 2. How companies use social media marketing to acquire new customers in times of crisis

    University essay from Mittuniversitetet/Institutionen för ekonomi, geografi, juridik och turism; Mittuniversitetet/Institutionen för ekonomi, geografi, juridik och turism

    Author : Henry Nielsen; Katja Schildknecht; [2021]
    Keywords : Social media marketing; word-of-mouth; SME; customer acquisition; marketing in crisis; relationship marketing and customer engagement.;

    Abstract : There is little doubt that crises have a major impact on both companies and humanity. However, the picture is less clear when it comes to what challenges small- and medium-sized enterprises (SMEs) have to overcome when facing the crisis. Regulations and recommendations of the government are influencing the challenges to conduct business for SMEs. READ MORE

  3. 3. Challenges SMEs Face when Adopting Social Media Marketing to Increase Brand Awareness : A Multiple-Case Study

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF); Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Kainat Kainat; Patrizi Jennifer; [2020]
    Keywords : Social Media Marketing SMM ; Social Media Channels; Brand Awareness; Challenges; Business-to-Business B2B ; Small and Medium Enterprises SMEs ;

    Abstract : As the use of the internet increases, so does the use of social media channels. These channels have become a part of everyday life and are changing the way of communication and information exchange. Today, more and more business-to-business (B2B) companies are adopting social media marketing (SMM) to communicate with their customers. READ MORE

  4. 4. Social innovation på landsbygden : en studie om Uppsala och Tierps kommuners strategi

    University essay from SLU/Dept. of Urban and Rural Development

    Author : Owais Syed; [2020]
    Keywords : social innovation; socialt företagande; socialt entreprenörskap; centralstyrning government ; interaktiv styrning governance ;

    Abstract : Målet med denna uppsats i landsbygdsutveckling är att undersöka hur två kommuner i Uppsala län, Uppsala och Tierps kommuner, uppfattar och arbetar med social innovation, samt vilken roll landsbygden spelar i arbetet. Uppsatsen är baserad på kvalitativa forskningsintervjuer med sex personer i de två kommunerna och analyseras utifrån teorier om social innovation i forskningslitteraturen, samt ur ett government och governance perspektiv. READ MORE

  5. 5. The introduction of the Africanised honey bee: A stinging menace or a blessing of the Americas? : a comparison of the Brazilian and USA beekeeping experiences

    University essay from SLU/Dept. of Urban and Rural Development

    Author : Jorge Antonio Moreno Reategui; [2020]
    Keywords : Beekeeping Social field; Africanised honey bee; qualitative and quantitative research methodology;

    Abstract : In 1956, Brazilian scientist Warwick Estevam Kerr, introduced queens of the African honey bee (AHB) from South Africa to breed with European honey bees (EHB) in order to improve honey production in Brazil. Some of the AHB swarmed by accident out of the experimental apiary, located in Rio Claro-São Paulo State, and started to spread. READ MORE