Essays about: "Social Epistemology"

Showing result 1 - 5 of 86 essays containing the words Social Epistemology.

1. 1. Customer Journey in the Concept Store: An Analysis of Touchpoints and Journey Integration

   University essay from Lunds universitet/Institutionen för tjänstevetenskap

   Author : Tatev Nazaryan; Seo Hyun Chang; [2023]
   Keywords : customer experience; customer journey; customer journey touchpoints; concept store; journey integration dimensions; retail; new retail format; Social Sciences;

   Abstract : Date: May 15, 2023 Keywords: customer experience, customer journey, customer touchpoints, concept store, journey integration dimensions Project Purpose: The following study aims to enhance understanding of how customers experience different touchpoints within the concept store throughout each stage of the customer journey, as well as, explore existing and new dimensions of the customer journey integration. Theoretical Framework: The following study adopts the theory of customer journey since it helps to understand what touchpoints customers interact with throughout each stage of their journey that helps to shape their experiences. READ MORE

3. 2. Digital Leadership Capabilities for successful Digital Transformation- Cultural perspective : How do digital leaders' experiences and perspectives on the capabilities needed for successful digital transformation in tech firms differ across different cultural contexts?

   University essay from Jönköping University

   Author : Kiran Raza; Sai Madhavi Palle; [2023]
   Keywords : Digital transformation; Digital leadership capabilities; Leadership; Digital leader;

   Abstract : Introduction: Digital transformation has had a significant impact on the way businesses operate and interact with their clients. The advent of digital technologies has brought about unprecedented changes in customer behavior, necessitating continuous adaptation and transformation to maintain competitiveness. READ MORE

4. 3. Antecedents of Cognitive Frames in Corporate Sustainability : An Exploration from the Start-up Perspective

   University essay from

   Author : Luca Tilman Ike; Jasmin Rühl; [2023]
   Keywords : ;

   Abstract : Background: Sustainability issues have become increasingly relevant for businesses worldwide. Especially corporate sustainability as a comprehensive approach integrating the competing demands of social, environmental, and economic dimensions on a business creates ambiguous situations for decision-makers. READ MORE

5. 4. Rising Stars: Unleashing the Entrepreneurial Drive of Generation Z : An Exploratory Qualitative Case Study On Entrepreneurial Motivation of Generation Z

   University essay from Jönköping University/IHH, Företagsekonomi

   Author : Julia de Geus; Lina Wennberg; [2023]
   Keywords : Entrepreneurship; Generation Z; Motivation;

   Abstract : Background: From 2020 onwards the business environment has changed more than ever, and a new generation is making its way into the workforce. After the Covid-19 pandemic and digitalization created a new normal with hybrid and remote working structures, the wish for flexibility in the work environment has increased among Generation Z. READ MORE

6. 5. Hole-in-one Experiences : Evaluating the Impact of Experiential MarketingDimensions on Customer Engagement and LoyaltyWithin the Golf Course Industry

   University essay from Jönköping University/Internationella Handelshögskolan

   Author : Zachary Sporn; [2023]
   Keywords : Experiential Marketing; Golf Industry; Customer Engagement; Customer Loyalty; Emotional Response; Recreational Sports;

   Abstract : Background: The leisure and recreational sports market, a multibillion-dollar industry, isexperiencing a transformative shift. With increased competition and changing consumerdemographics, businesses and facilities are seeking innovative strategies to ensure customerretention and maintain profitability. READ MORE