Essays about: "Social influence"

Showing result 1 - 5 of 1693 essays containing the words Social influence.

  1. 1. Stock market reaction to environmental corporate social responsibility in Sweden

    University essay from Göteborgs universitet/Graduate School

    Author : Maria Olsson Lidman; Chenye Wu; [2019-08-09]
    Keywords : abnormal returns; environmental performance; event study; newspaper articles;

    Abstract : MSc in Accounting and Financial Management.... READ MORE

  2. 2. Networks Paving the Way for Initial Internationalization - A case study on how networks influence the way small firms select their initial foreign entry market

    University essay from Göteborgs universitet/Graduate School

    Author : Alfrida Andersson; Rebecca Tivendale; [2019-08-08]
    Keywords : Networks; Pre-internationalization; Decision making; Initial market selection; Small firms; Microbrewery;

    Abstract : MSc in International Business and Trade.... READ MORE

  3. 3. Now you see it, now you don’t - A literature-based study on identifying normative whiteness in relation to structural racism and social determinants of health

    University essay from Göteborgs universitet/Institutionen för medicin

    Author : Laura Voutilainen; [2019-08-01]
    Keywords : whiteness; critical race and whiteness studies; social determinants of health; public health; structural racism; vithet; kritiska ras- och vithetsstudier; hälsans sociala bestämningsfaktorer; folkhälsovetenskap; strukturell rasism;

    Abstract : Bakgrund: Strukturell rasism betraktas alltmer som en central faktor för skillnader i hälsans sociala bestämningsfaktorer. Att eliminera sådana strukturer kan därmed ses som ett centralt mål för att nå jämlik hälsa för alla med lika villkor. Rollen av normativ vithet har dock inte ännu betraktats som en faktor inom folkhälsoområdet. READ MORE

  4. 4. Customer involvement through social media in the product development process within the luxury goods industry

    University essay from Göteborgs universitet/Graduate School

    Author : Louise Granström; Iris Minö; [2019-07-09]
    Keywords : Product development process; Social media; Customer involvement; Luxury goods industry; Luxury brands; Open innovation; Digitalization; Kering; S.T. Dupont; Swarovski; Ted Baker; J.Lindeberg; By Malene Birger;

    Abstract : Background and Purpose Rapid technology transformation and changing customer preferences are impacting the luxury goods industry. By 2025, 100% of luxury purchases will be influenced by an online interaction and social media channels have hence been considered as an important way to establish relationships with consumers. READ MORE

  5. 5. PSS Design in Practice - How a Choice Experiment Can Help Configuring a New Subscription Offer. The Case of Care by Volvo’s Used Car Subscription Offer

    University essay from Göteborgs universitet/Graduate School

    Author : Fabian Perktold; Moritz von Raczeck; [2019-07-09]
    Keywords : PSS Design; PSS Configuration; Servitization; Car Subscription; DCA; Discrete Choice Experiment; Choice-Based Conjoint; Customer Preferences; WTP;

    Abstract : Background and Purpose The automotive industry is facing huge challenges as the perception and utilization of cars is changing. As a result, many automotive companies are increasingly moving away from solely selling cars and starting to offer bundles of products and services (PSS) instead. READ MORE