Essays about: "Sofia Lehander"
Found 2 essays containing the words Sofia Lehander.
University essay from Handelshögskolan i Stockholm/Institutionen för finansiell ekonomi
Abstract : We perform an event study where we investigate 47 parliamentary elections' impact on short-term stock market returns from 1999 to 2011 in 16 developed countries in Europe. We focus on small-cap indices and the results suggest that parliamentary elections have significant negative impact on small-cap stock market returns. READ MORE
University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi
Abstract : The use of social media as an extension of the private life has increased tremendously over the last years. However, social media as a professional marketing channel is still relatively unexplored. This thesis aims to start filling the knowledge gap of what factors one has to consider in social media marketing. READ MORE