Essays about: "Sofia Lindholm"

Found 3 essays containing the words Sofia Lindholm.

1. 1. Online Ads: The influence of color cues on sensory expectation : An expectation-based approach to explain the cross- modal influence of color cues in online ads

   University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

   Author : Maxime Lindholm; Sofia Svensson; [2021]
   Keywords : Cross-modal correspondence; sensory expectation; perception; color psychology;

   Abstract : The purpose of this thesis is to contribute to new insights into how businesses can utilize color cues as a multisensory tool in online ads to evoke positive sensory expectations. An expectation-based approach was used to examine the cross-modal influence of warm relative to cold colored cues. The theory chapter starts with sensory marketing. READ MORE

3. 2. Climate Change Social Movements in a Tourism Context

   University essay from Lunds universitet/Institutionen för tjänstevetenskap

   Author : Sofia Lindholm; [2019]
   Keywords : social movements; climate change; political participation; social movement theory; framing theory; environmental tourism; travel; Social Sciences;

   Abstract : After the latest IPCC (Intergovernmental Panel on Climate Change) report in 2018 there has been an increased concern in society on the identified climate impact of flying. This has resulted in a rise of grassroots social movements that attempt to find alternative, more environmentally friendly means of travel. READ MORE

4. 3. Prevalence of Aggregatibacter actinomycetemcomitans in Saliva from Children aged 7-9 : - and evaluation of two different DNA extraction methods

   University essay from Umeå universitet/Institutionen för odontologi

   Author : Sofia Chiappe Olsson; Emelie Lindholm; [2017]
   Keywords : Periodontitis; Aggregatibacter actinomycetemcomitans;

   Abstract : Periodontitis is an inflammatory disease caused by bacterial infection that can lead to loss of supporting tissues around the teeth. Studies show that different ethnic populations demonstrate major differences in prevalence of the disease and in which form the disease occur. The presence of the bacteria Aggregatibacter actinomycetemcomitans (A. READ MORE