Essays about: "Soft Service Firms."

Showing result 1 - 5 of 6 essays containing the words Soft Service Firms..

1. 1. Using Business Networks in the Internationalization Process for Small and Medium Enterprises

   University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

   Author : Axel Widén; Carl Sandsten; [2022]
   Keywords : Internationalization Process; Business Networks; Relationship Commitment; SME; Internal Stimuli; External Stimuli; Entry Mode; Soft Service Firms.;

   Abstract : Globalization in the business environment today is something that affects almost every firm around the world. It has given opportunities not only to multinational enterprises (MNE) but also to small and medium enterprises (SME). READ MORE

3. 2. CHALLENGES TO OVERCOME IN THE SERVICE JOURNEY

   University essay from Göteborgs universitet/Graduate School

   Author : Madeleine Ngo; Katie Thielemann; [2020-07-23]
   Keywords : Business Model Innovation; Subscription-Based Revenue; Data-Driven Business Model; Servitization;

   Abstract : Background: During the last few years, the manufacturing industry has experienced a multitude of disruptions. One major strategic shift that is occurring across industries today is the implementation of services or “servitization”. READ MORE

4. 3. Soft Service Firms: A deep dive into foreign entry mode decisions

   University essay from Lunds universitet/Produktionsekonomi

   Author : Per Ågren; Carl Dalerstedt; [2020]
   Keywords : Foreign market entry mode; Internationalization theory; Entry mode; Entry mode decision; Soft service; Internationalization; Wholly owned subsidiary; Franchise; Joint venture; Licensing; Technology and Engineering;

   Abstract : With the forces of globalization, previously safe home markets open up to foreign competition. This urges companies to expand internationally to keep growing. Current literature on how a company should enter a foreign market, namely the choice of entry mode, is based on findings for manufacturing firms and studies on service firms are scarce. READ MORE

5. 4. Internationalization and customer satisfaction : A case study of a luxury knowledge-intensive soft service firm

   University essay from Mälardalens högskola/Industriell ekonomi och organisation

   Author : Samantha Shepherd; Alexander Björk; [2019]
   Keywords : ;

   Abstract : Purpose: The purpose of this study is to investigate if a luxury knowledge-intensive soft service firm can use an existing internationalization model for a future internationalization process. The aim is furthermore to investigate how the main driving forces contribute to customers’ overall satisfaction level in luxury knowledge-intensive soft service firms and how management in a structured manner can work towards establishing a set of standardized procedures for a future internationalization process. READ MORE

6. 5. Intra-firm knowledge transfer-a qualitative case study of knowledge transfer and its implications in a soft service firm

   University essay from Uppsala universitet/Företagsekonomiska institutionen

   Author : Denitsa Zheleva; Alexandra Viklund; [2014]
   Keywords : Knowledge transfer; franchise network; grounded theory; formal and informal networks; location-intensive soft services; fast food;

   Abstract : The following case study aims to explore the knowledge transfer and its implications in the context of a soft service firm. The complexity of knowledge itself and the knowledge transfer process in service firms brings new challenges. The phenomenon was investigated by the application of grounded theory. READ MORE