Essays about: "Sophian Gauzelin"
Found 2 essays containing the words Sophian Gauzelin.
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1. How the customer satisfaction in function of the Kano model is used to have a better competitive advantage
University essay from Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskapAbstract : This article has as objective, to show and analyzing how the customer satisfaction in function of the Kano Model is used to take a competitive advantage within the car industry. Some results show that the impact of the customer satisfaction surveys account for 8 to 10% of the turnover of the major European car companies. READ MORE
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2. The influence of Beer Packaging on CustomerPerception and Purchase Decision. : A case study, Europe
University essay fromAbstract : .... READ MORE
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