Essays about: "Start-Up Positioning"

Showing result 1 - 5 of 6 essays containing the words Start-Up Positioning.

  1. 1. Coverage increase in a plant-based BB cream formulation with natural pigments

    University essay from KTH/Kemi

    Author : Leelou Zoé Billot; [2024]
    Keywords : BB cream; Coffee; Coverage; Formulation; KAFFAGE®; BB cream; kaffe; täckning; formulering; KAFFAGE®;

    Abstract : Kaffe Bueno, ett bioteknologiskt start-up-företag dedikerat till framsteg inom naturliga och gröna produkter, fokuserar på att utnyttja den outnyttjade potentialen hos kaffebiprodukter genom grön kemi och bioteknik. Då endast 1% av kaffet används för bryggning, extraherar företaget lösliga och olösliga produkter genom en uppdelning mellan ett oljeutvinning och ett efterföljande vattenuttag, vilket bidrar till att sänka CO2-utsläppen per värde och en cirkulär ekonomi. READ MORE

  3. 2. Smart Sensors as Technical Enabler of Pay-per-X Business Models for Original Equipment Manufacturers : A Case Study with a German Sensor-Technology Start-up

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Manuel Szablikowski; [2022]
    Keywords : Pay-per-x; Pay-per-use; Equipment as a Service; Digitalization; Industry 4.0; Industrial Internet of Things; Usage-based; Smart Sensors; Sensor technology; Start-up; Case Study; data-driven payment models;

    Abstract : This thesis aims to investigate a digital, emerging business model, which just enjoys the highest attention in many industrial sectors. The industry 4.0 changes how original equipment manufacturers (OEMs) retain their competitiveness and offer innovative solutions to their customers. READ MORE

  4. 3. Market analysis for a simulated microgravity random positioning machine

    University essay from Mittuniversitetet/Avdelningen för informationssystem och -teknologi

    Author : Jon God; [2018]
    Keywords : SWOT; technology readiness level; microgravity;

    Abstract : The impact of gravity on organic material such as the human body has been a growing research field ever since the dawn of space flight. The Random Positioning Machine (RPM) is used to simulate microgravity on organisms without the use of real microgravity that is both expensive and scarcely available. READ MORE

  5. 4. ‘Brand New Food’ - Brand Positioning of Entrepreneurial Innovation: A Multiple Case Study in the Food Industry

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Jamie-Lee Celine Lammers; Karoline Ryll; [2016]
    Keywords : Brand Positioning; Entrepreneurial Brand Building; Innovation and Branding; Entrepreneurial Positioning; Start-Up Branding; Start-Up Positioning; Market- and Brand-Oriented Positioning; Brand Identity Filter; Authenticity; Business and Economics;

    Abstract : While entrepreneurial brand building has received growing interest over the past years, the particular brand positioning practice around an innovation is little understood so far. The purpose of this study is to link the separate but interrelated academic domains of brand positioning, entrepreneurship and innovation and thereby to contribute to new theory building on entrepreneurial brand positioning practice. READ MORE

  6. 5. Creating a new food category - Insights from stakeholders in the Swedish Market

    University essay from Lunds universitet/Förpackningslogistik

    Author : Silvia Garcia Gonzalez; [2015]
    Keywords : New food category; positioning; Swedish food market; innovation; evolution; Technology and Engineering;

    Abstract : Title Creating a new food category - Insights from stakeholders in the Swedish market Author Silvia D. García González Division Packaging Logistics, Department of Design Sciences, Faculty of Engineering, Lund University Supervisors Märit Beckeman and Karla Marie Paredes Issue of Study The food industry faces a large number of challenges. READ MORE