Essays about: "Steinthor Oskarsson"

Found 2 essays containing the words Steinthor Oskarsson.

1. 1. Organizational politics in the front end of innovation : What types of organizational politics can be identified in the front end of innovation - an explorative study

   University essay from Högskolan i Halmstad/Sektionen för ekonomi och teknik (SET)

   Author : Steinthor Oskarsson; Linda Nilsson; [2012]
   Keywords : organizational politics; Political behavior; front end of innovation; New product development; fuzzy front end;

   Abstract : New product development (NPD), represent a valuable source for companies’ futuresustainability and development. Previous literature underline the importance of managing theearly period of NPD, since this can increase the performance and consequently reduce theproducts time to market. READ MORE

3. 2. WIND   OF   CHANGE:   A   NEW   WAY   OF    CUSTOMER   INVOLVEMENT

   University essay from Högskolan i Halmstad/Sektionen för ekonomi och teknik (SET)

   Author : Steinthor Oskarsson; Diana Chernetska; [2012]
   Keywords : Customer involvement; interaction; web 3.0; technology adoption;

   Abstract : This article investigates the evolution of a customer involvement concept and how Web 3.0 technology can contribute to it. We intend to answer the questions how do manufacturing companies involve customers into innovation processes, how they can benefit from Web 3.0 technology and we also rather general look upon adoption process of new tools. READ MORE